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[Brussels – March 6, 2024] In a significant evolution of its brand identity, The Positive Thinking Company (TPTC) is proud to announce the unification of its 6 brands — Positive Thinking Company, Versett, SteepConsult, Otofacto, OneAston, and Alispharm into one unique brand: CBTW, acronym for Collaboration Betters The World, the company’s purpose.

This strategic step reinforces CBTW’s position as a leader in creating and delivering tech and business solutions to better the world.

Established in 2014, CBTW (ex TPTC) has witnessed remarkable growth expanding its global footprint to over 3,000 employees across 5 continents and 21 countries generating a revenue of more than 300 million in 2023. CBTW is now active in: Strategy & Governance, Product Design & Growth, Software Engineering, Data Analytics & AI, Cloud & Enterprise Platforms, Cyber Security, Banking Technology Solutions, Smart Industrial Solutions and Life Sciences Solutions.

CBTW is committed to contribute to a better world by pledging to allocate 3% of its 2025 revenue to support education projects within and around the company.  This commitment underscores the company’s mission to create a brighter future for its teams, the communities it serves and our shared planet.

Jeremy Jacquet, Founder and CEO of CBTW, comments on this important step for the CBTW group: ”It was essential for us to operate under one unique brand and 9 Service Lines. This helps us foster collaboration between our coworkers and deliver more value to our clients and to have a positive impact on our planet.

For more information about CBTW and its services, please visit https://collaborationbetterstheworld.com/.

About Collaboration Betters The World (CBTW)

CBTW is a global tech company with a presence in 21 countries and a team of more than 3,000 professionals. We believe in the power of collaboration and create and deliver innovative tech and business solutions to better the world. Through our Collaboration Operating Model, we empower our clients and coworkers to unlock their full business and tech potential.

We operate across multiple domains including Strategy & Governance, Product Design & Growth, Software Engineering, Data Analytics & AI, Cloud & Enterprise Platforms, Cyber Security, Banking Technology Solutions, Smart Industrial Solutions, and Life Sciences Solutions.

For building a better world, we allocate 3% of our 2025 revenue to support education projects within and around CBTW. This creates a brighter future for our teams, our communities, and our shared planet.